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Title Strategic management - Problem structuring methods
Author Badal, Marta Arquero
Supervisor Vidal, Rene Victor Valqui (Department of Informatics and Mathematical Modeling, Technical University of Denmark, DTU, DK-2800 Kgs. Lyngby, Denmark)
Institution Technical University of Denmark, DTU, DK-2800 Kgs. Lyngby, Denmark
Thesis level Master's thesis
Year 2006
Abstract This paper studies how soft Operational Research methods can be addressed at strategic management tasks. Applying these methodologies to strategic decisions in an organisation helps giving a broader view of the problematic situation is being faced, considering not only the company itself but also its environment. When managers deal with decision-making situations, they often find many different aspects to be taken into account. Multimethodology, that is, using more than one method, is a useful tool when working with these different aspects because each method focuses on some special conditions of the problem. So, combining several approaches gives a more accurate view, and therefore a better solution.
Imprint Department of Informatics and Mathematical Modeling, Technical University of Denmark, DTU : DK-2800 Kgs. Lyngby, Denmark
Pages 123
Fulltext
Original PDF imm4463.pdf (0.64 MB)
Admin Creation date: 2006-10-06    Update date: 2012-12-17    Source: dtu    ID: 191621    Original MXD