Beta 1


Title How to Ensure Product Leadership : by means of quality assurance and knowledge sharing
Author Mouritsen, Gitte Rusbjerg (Copenhagen University College of Engineering, IHK)
Lauridsen, Marie Vedel (Copenhagen University College of Engineering, IHK)
Supervisor Siegumfeldt, Karin
Hundebøll, Peder
Institution Ingeniørhøjskolen i København, IHK, DK-2750 Ballerup, Denmark
Thesis level Bachelor thesis
Education Diplomingeniør, Eksport
Education Bachelor of Engineering
Publication date 2012-06
Abstract Due to increasing competition from especially Chinese companies, XX recently released a new strategy with the overall purpose of growing its market share. In order to do so, the company will have to focus on strengthening its two core assets, namely deep knowledge within the industry and products of high quality.
XX wishes to draw attention to a problem with an increasing number of recurring errors, detected on machinery. This resulted in the problem statement of this thesis which focuses on analyzing the root causes to the problem and determining which actions XX should take, in order to eliminate recurring errors.
Based on the root causes, a strategy was proposed in order to eliminate the number of recurring errors, also in line with the new overall strategy of the company. The suggestions included several improvements to the quality reporting system and ways of enhancing knowledge sharing.This included both knowledge sharing through the improved quality reporting system and by establishing Communities of Practices where knowledgeable employees will share their interest and knowledge within a specific area. It was concluded that the feasibility of the proposed strategy is very promising. 
Pages 124
External partner Ledere og medarbejdere i private virksomheder
Admin Creation date: 2012-05-21    Update date: 2012-11-22    Source: ihk    ID: ihk-11260088    Original MXD